It’s a continuous battle between marketers debating which marketing techniques are better, inbound or outbound marketing. To some of them, outbound marketing is the way to go. On the other hand, other marketers say it’s an “old way of doing business” and prefer more sustainable techniques and choose inbound marketing. Though as much as we […]
Inbound vs Outbound Marketing. Which is Better? Read More »
It’s important that every organization would monitor the effectiveness of sales and marketing strategies, know-how the qualified leads find their business and when do they turn to paying customers. That’s exactly what digital marketing funnels are for and they help to provide business valuable information about your customer’s habits and map out their journey
A Complete Guide to Digital Marketing Funnels and How-to Create Effective One? Read More »
Back in the day’s voice search technology didn’t look that sexy, and if someone saw a person speaking loudly into his wrist they thought he is crazy. However, with the risen popularity of smart devices such as smart speakers or smartwatches. And the increased demand for faster, safer, and hands-free search technology especially during
How to Optimize Content for Voice Search and Beat Your Competition? Read More »
Download now. Sign up. Learn more. All of these text phrases are call-to-action examples and could be used to encourage your audience to perform the desired action on the website. Which would be beneficial to your business. CTAs play an important role in inbound marketing and can greatly increase conversion results. Strong and direct CTAs
How to Write a Stunning Call to Action? Read More »
In a perfect world, every business should strive to increase their traffic, sales, and leads on their website, though only a small portion of them understands how to do that correctly. That’s where the importance of A/B testing comes that allows your business to test your online content optimize it for better returns. Unfortunately, that’s not
The Importance Of A/B Testing And How To Do It Effectively? Read More »
Every business thrives to get more traffic, more leads, and most importantly more sales. Generating traffic through paid media is easy, simply keep throwing more money and see how people are coming to your site. However, this is insufficient long-term unless you have deep pockets and can fuel traffic like this for years. It’s a
Do You Make These SEO Beginner Mistakes and How to Rise On Top Pages of Google? Read More »
Do you remember the last time you read something online and shortly after without even noticing you’re already placing their products inside a shopping cart? Or the last time you read the blog post that was so captivating that you just lost the time track? That’s the power of great copywriting and despite today’s technology
7 Copywriting Techniques You Can’t Ignore and How to Craft a Copy that Sell Read More »
Have you just started your dream business, or have been already running it for several years but experiencing low traffic to your site? That’s a typical issue many businesses face, in fact, according to Ahrefs research from the last year, a significant 91% of content got 0 traffic from Google, and only the top 10
The Ultimate Guide to Keyword Research for SEO Read More »
Without a doubt, every ship needs a captain and a clear vision of where it goes, as well as every business, needs a great Marketing Plan and knowledge of how it stands out from its competition. Unfortunately, there is no one secret recipe for success that fits all and each business needs to find its
6 Things You Need to Know Before Writing Marketing Plan Read More »
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