While many brands would argue that SMS marketing is relatively dead channel, it would be quite hard to argue on facts that SMS marketing open rates remain one of the highest compared to other channels, and can reach up to 98%.

Just stop for a second and think who doesn’t have a phone these days? Some of your friends might even have several of them: one for work, one personal, and the third for Spam.

Thus, SMS marketing could be a great addition to your marketing arsenal and help you reach your target audience.

However, you might be wondering what are SMS marketing best practices and where to get started.

That’s the exact topic of our article today, where you’ll learn SMS marketing 101, best practices and we’ll share with you our top 3 tools to get started…