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Inbound vs Outbound Marketing. Which is Better?

It’s a common battle between marketers and business owners about which marketing methodology is better.

Is it inbound or outbound marketing?

Many claims that outbound marketing is“an old way of doing business” and the NEW way is inbound marketing.

But is that true? And what’s the difference between the two?

Today, let’s take a closer look at each of them, what is inbound and outbound marketing, and compare them in 6 different criteria.

Lastly, in our BONUS part, we’ll share what are the pros and cons of each of them and which is better for your business…

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