Did you know that Facebook has around 2.8 billion active users? Or that there is over 10 million business actively advertising on Facebook? These are the numbers you can’t simply ignore. However, with every Facebook algorithm update the organic Facebook page growth slowly decreases and competition for the eyeballs becomes harder and harder. Thus […]
Powerful Facebook Ads Strategies to Grow an eCommerce Brand Online Read More »
Looking back several decades ago, most of the brands did their marketing more in traditional ways. Launching a newspaper campaign, sending postage fliers around the neighborhood, or starting an advertising campaign on radio or television. However, since the inception of social media platforms and the early days of social media giant Facebook, when only the
The Importance of Social Media Marketing and How To Create a Strategy That Sells? Read More »
Knowing your target audience is crucial these days and brands that haven’t defined their buyer personas correctly are wasting marketing resources to reach people that aren’t interested in their products or services in the first place. There’re two main ways how brands can market themselves. First, businesses that target individuals are usually operating in the
What’s B2B Marketing and How to Create an Effective Strategy? Read More »
Every business, small or big, local or global is striving to increase its website traffic, leads, and sales. Unfortunately, each year that becomes to do harder and harder, because more new companies enter the market. Next to that, the online space becomes even more cluttered with ads and branded content. It has been roughly
The Definitive Guide How to Create Compelling Buyer Personas Read More »
It’s a continuous battle between marketers debating which marketing techniques are better, inbound or outbound marketing. To some of them, outbound marketing is the way to go. On the other hand, other marketers say it’s an “old way of doing business” and prefer more sustainable techniques and choose inbound marketing. Though as much as we
Inbound vs Outbound Marketing. Which is Better? Read More »
It’s important that every organization would monitor the effectiveness of sales and marketing strategies, know-how the qualified leads find their business and when do they turn to paying customers. That’s exactly what digital marketing funnels are for and they help to provide business valuable information about your customer’s habits and map out their journey
A Complete Guide to Digital Marketing Funnels and How-to Create Effective One? Read More »
Back in the day’s voice search technology didn’t look that sexy, and if someone saw a person speaking loudly into his wrist they thought he is crazy. However, with the risen popularity of smart devices such as smart speakers or smartwatches. And the increased demand for faster, safer, and hands-free search technology especially during
How to Optimize Content for Voice Search and Beat Your Competition? Read More »
Download now. Sign up. Learn more. All of these text phrases are call-to-action examples and could be used to encourage your audience to perform the desired action on the website. Which would be beneficial to your business. CTAs play an important role in inbound marketing and can greatly increase conversion results. Strong and direct CTAs
How to Write a Stunning Call to Action? Read More »
In a perfect world, every business should strive to increase their traffic, sales, and leads on their website, though only a small portion of them understands how to do that correctly. That’s where the importance of A/B testing comes that allows your business to test your online content optimize it for better returns. Unfortunately, that’s not
The Importance Of A/B Testing And How To Do It Effectively? Read More »
Every business thrives to get more traffic, more leads, and most importantly more sales. Generating traffic through paid media is easy, simply keep throwing more money and see how people are coming to your site. However, this is insufficient long-term unless you have deep pockets and can fuel traffic like this for years. It’s a
Do You Make These SEO Beginner Mistakes and How to Rise On Top Pages of Google? Read More »
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