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Case Study

Fitnetfood – Food Subscription

Growing online sales and website traffic for a healthy food subscription brand through full-funnel paid media campaigns.

36 %

Increase in website traffic

Campaigns helped attract more users interested in healthy daily food plans and convenient meal delivery.

108 %

Increase in eCommerce sales

A structured advertising funnel helped convert more website visitors into paying customers.

10

Paid media channels

Google, Facebook and Instagram campaigns were used to reach users across different funnel stages.

Project Goals

  • Increase website traffic from people interested in healthy food delivery
  • Grow online sales for Fitnetfood meal subscription plans
  • Build a full-funnel paid media strategy across Google, Facebook and Instagram
  • Strengthen Fitnetfood’s online presence in a competitive food delivery market

Challenges

  • Previous advertising efforts were not delivering the expected growth
  • The brand needed to increase online visibility in a competitive food delivery market
  • More qualified website traffic was needed to support eCommerce sales

About the Project

Fitnetfood is a healthy food subscription brand delivering fresh daily meals to homes and offices in Vilnius. The company offers balanced food plans for different needs, including weight loss, standard nutrition, athletes, individual meal plans and business clients.

Although Fitnetfood already had strong brand recognition and more than 10 years of experience, the company needed a more effective advertising strategy to increase online sales, grow website traffic and strengthen its market position.

Applied Solutions

We built a paid media strategy covering the full customer journey, from brand awareness to consideration and sales-focused campaigns.

Google and Facebook Display campaigns were used to increase brand visibility and bring more relevant users to the Fitnetfood website.

Warm audiences were retargeted with Facebook image ads using client testimonials to build trust and encourage users to return.

Google Search and Facebook video campaigns were used to reach higher-intent users and support online sales growth.

Client Review

Hear directly from our clients about how we help brands achieve measurable growth. Real stories, real results, and the impact of our data-driven approach.

“Transforming our online presence with measurable results.”

“Great experience working with LemonHook. Professional communication, fast delivery, and high-quality results. Highly recommended!”

Kristina. R Marketing specialist

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